ABOUT/contact
William Matthies knows
how to grow companies.
In 1986, Bill founded what was to become the largest independent market research/database marketing company in the consumer electronics and high tech fields. By the time he sold it in 1997, The Verity Group employed 400+ people at its California and Costa Rica offices.
Prior to that, Bill cofounded Barcus Berry Electronics, Inc. a venture capital-backed start-up with a proprietary audio technology called BBE, which was licensed for use in audio, video, computing, and telecommunication products.
From 1977 to 1983, he wore several hats at Pioneer Electronics (USA), Inc. including Director of Market Research, Director Sales Planning, National Sales Manager, Special Markets, Vice President Marketing and, ultimately, Senior Vice President Marketing and Product Development.
Today, Bill serves on corporate advisory boards, is a columnist for TWICE (the consumer electronics industry’s major trade publication) and lectures frequently at industry events around the world on customer relations and strategic planning. See the lecture page for details.
Bill Matthies knows you because he's been you—and he's ready to put Coyote Insight to work to help you achieve your goals.
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